Make it with intention, make it better, that’s what we do every day.

MRL manufactures quality built highly productive Traffic Paint, Thermoplastic, Plural Component and Line Removal/Pavement Grooving equipment. Since 1967, MRL’s extensive “hands-on” pavement marking contracting experience, innovative engineering and attention to quality has enabled MRL to become the largest equipment supplier to the Industry. Decades of MRL’s reliable performance setting Industry Standards coupled with the Industry’s largest parts support inventory and most experienced technical support staff can be summed up in one statement – “When It matters most – MRL Delivers”!

Please visit us! We would enjoy welcoming you to Billings to tour our facility and share our thoughts and ideas. You can also see us annually at the American Traffic Safety Services traffic Expo (ATSSA) or bi-annually at the Intertraffic show in Amsterdam, the Netherlands as well as at regional trade shows throughout the US. Call us at 1-877-788-2907 or email us for details.

Now while you are online with us, please take a look at our innovative products designed to give you the competitive edge. We appreciate your interest in MRL and look forward to discussing how we can go to work for you and your organization!

John GonitzkeCEO - Emeritus

Beginning in 1967, John traveled extensively across the country striping highways and airports before settling in Billings, MT in 1976. John’s new company, Mark Rite Lines of Montana grew to become one of the largest road striping companies in the US. Since the beginning, Mark Rite sought to improve it’s striping operations through innovative technical advances proven on it’s own equipment, eventually building quality manufactured, highly productive equipment for other road marking contractors. John’s many Industry leading innovations in application and removal technology are the result of his extensive experience coupled with his formidable persistence that there is always a better way.

Jim SpielmanPresident and General Manager

Beginning in 1974, Jim also traveled extensively operating and maintaining many types of pavement marking application and removal equipment while striping highways and airports in over 20 states. Jim continued to travel throughout the US in a sales and technical service role for two southern based pavement marking material and application equipment manufacturers before joining John in 1989 to organize the Equipment Manufacturing operations of MRL. Jim’s substantial “hands-on” field experience has assisted MRL to insure that even the most demanding customer’s expectations are satisfied.

Jonathan GonitzkeExecutive Vice President

Jonathan has been actively involved in the striping industry for over 24 years beginning his employment with Mark Rite Lines of Montana, Inc. in 1990. Jonathan operated and maintained various types of pavement marking and removal equipment, while striping highways and airports in over 10 states. In 1999, he became the General Manager of the pavement marking operations for MRL responsible for striping operations in Montana, Idaho, Wyoming, Washington, Oregon, Colorado, Kansas and Nebraska. MRL achieved single year plural component epoxy application volumes of over 300,000 gallons during his tenure. In 2005 Jonathan started his own striping company, HighMark Traffic Services, Inc. serving a multi state area with high volume epoxy, paint and line removal application operations. In 2012, Mark Rite Lines Equipment Company acquired HighMark Traffic Services which will continue it’s road marking operations within the State of Montana as a wholly owned subsidiary of MRLE. Jonathan continues a long standing MRL tradition of bringing real time “hands on” road striping experience to MRL Equipment’s productive and reliable road marking equipment products.

Dennis McDonaldPlural Component (epoxy, polyurea), Traffic Paint and Line Removal/Saw cutting Equipment Sales Specialist

David KautzThermoplastic equipment specialist

Brian RandEquipment Sales Specialist

Curt KillhamParts Sales Manager

Justin LarsenParts Sales Specialist

Call us today!


Let’s discuss how our productive designs can “go to work” for your organization.

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innovative manufacturers of performance oriented marking application and removal equipment